Hyper-Targeted Advertising.
Built on Big Data
Our all-in-one media buying platform, TargetSmart MBP, provides comprehensive media buying capabilities that empower you to place digital ads on virtually any website, application, or connected device. With smart, intuitive features, our platform is specifically designed for advertisers aiming to maximize their impact.
DIFFERENTIATORS
Industry-Leading
Data & Speed
UNPARALLELED
TRANSPARENCY
CLEAR PRICING &
NO HIDDEN FEES
BRAND SAFETY &
FRAUD PREVENTION
PLATFORM CAPABILITIES
- Place advertisements in any format on virtually any website, application, or connected device.
- Build sophisticated campaigns with political features like automatic early vote audience exclusions.
- Automatically capture data and re-target ads to your website visitors using our WIRE plug-in.
- Explore campaign performance with real-time campaign dashboards and post-campaign match-back reports.
- Receive direct access to ad log data, giving you complete transparency and powerful analytics capabilities.
- Ensure brand safety and fraud prevention with premium ad inventory and AI-powered inventory.
CORE FEATURES
In Platform
Audience Data
AI-Powered
Media Buying
Log-Level
Data Access
Premium Ad
Inventory
Complete
Cost Clarity
No Monthly
Minimums
BUILT TO WORK TOGETHER
- MyTargetSmart: TargetSmart MBP is integrated directly with our client portal, My TargetSmart, along with our ListBuilder and SmartMatch tools.
- ListBuilder: query and select audiences and segments to target directly within TargetSmart MBP.
- SmartMatch: match and upload first-party audience data and upload it into the media buying platform.
- WIRE: embed our WIRE plug-in to enable automated web visitor ad retargeting and identity resolution.
PLATFORM USE CASES
VOTER
REGISTRATION
VOTER
PERSUASION
FUNDRAISING
GET-OUT-THE-VOTE
ISSUE
AWARENESS
MARKETING &
SALES
CORE FEATURES
Managed by
Receive expertly guided campaign management from start to finish with sophisticated campaign strategies and comprehensive campaign support.
Self-Service
Platform
Get direct access to the platform, giving you total control to create and manage campaigns with no minimum costs.
