DIFFERENTIATORS
TargetSmart is revolutionizing the digital advertising industry by providing unrivaled affordability, speed, and transparency.
Built directly on top of our 263+ million-record database, with a direct integration with My TargetSmart, our platform empowers you to reach the right audience, at the right time, in the right place–while saving 15% or more compared to other media buying platforms.
- In-platform audience data loads in hours, not days, speeding up campaign activation.
- Unparalleled transparency via access to ad logs and post-campaign, person-level match-back reports.
- No media markups. No unexpected margins or fees.
- AI-powered media buying helps eliminate fraud and waste while optimizing ad placement.
- Pre-loaded political districts at all levels.
- No required monthly minimum ad spends.
vs.
THE COMPETITION
- Ad hoc onboarding of 3rd party data with long waits.
- No direct access to ad logs. Just clicks and impressions.
- Media markups and unexpected fees.
- Many platforms charge extra fees for brand safety and fraud prevention tools.
- Time-intensive process to create political districts.
- Required monthly minimum ad spends up to $1 Million.
Affordability
Speed
Transparency
CORE SELLING POINTS
TIME & COST
SAVINGS
- We cut out intermediaries, eliminating adtech markups and unexpected fees, and drastically increasing the speed at which campaigns can be configured and launched.
- With us, you can save 15-25% on data costs, empowering you to allocate more budget to media buying, enhancing the impact of your campaigns.
UNPARALLELED
TRANSPARENCY
- Gain direct access to ad logs, offering complete campaign visibility, showcasing audience segments, pricing, and campaign performance at no extra charge.
- We ensure comprehensive transparency with detailed ad data, revealing precise ad costs, placement details, and more for each campaign ad spot.
EASE OF
USE
- Our platform offers easy-to-use feature for data onboarding and highly customizable ad-inventory curation.
- We don’t require minimum ad spends and optimize campaign budgets to ensure sustained impact and success for your initiatives.
